$12M Clif Bars Settlement: If you’ve purchased Clif Bars at any point over the past decade, you might be entitled to part of a $12 million class action settlement—and you could receive up to $50 in compensation. The lawsuit alleges that Clif Bar & Company used misleading advertising language to present its energy bars as healthier than they actually are, particularly due to their added sugar content.
If you’re someone who has ever tossed a Clif Bar into a gym bag, backpack, lunchbox, or briefcase, this article is for you. Whether you’re a parent who buys ZBars for your kids or someone who reaches for Clif Bars as a convenient snack, understanding how to file a claim and ensure you get your share of the settlement is essential. Even if you no longer have proof of purchase, you could still receive a payout.
$12M Clif Bars Settlement
| Feature | Details |
|---|---|
| Settlement Total | $12 million fund to compensate eligible customers |
| Eligible States | All 50 states (extended date range for CA and NY residents) |
| Purchase Timeframes | CA & NY: April 19, 2014 – March 31, 2023; Others: March 31, 2019 – March 31, 2023 |
| Payout With No Receipts | Up to $15 based on bars claimed |
| Payout With Receipts | Up to $50 reimbursement (based on purchase volume) |
| Deadline to File | November 25, 2024 |
| Official Site | barsclassaction.com |
If you’ve ever purchased a Clif Bar or Clif Kid ZBar, you may be eligible to receive money from a $12 million class action settlement. The deadline to file your claim is November 25, 2024, and no receipts are required for basic compensation.
Filing a claim is fast, easy, and can put money back in your pocket. But more than that, it’s a chance to send a message: truthful marketing matters. Visit barsclassaction.com today to get started.
What Is the Clif Bars Setatlement and Why Does It Matter?
At the core of this class action lawsuit is a broader public health concern: healthwashing—a marketing tactic where companies make products seem healthier than they really are. In this case, plaintiffs argued that Clif Bar & Company overstated the health benefits of their products while underplaying the sugar content.
Labels featuring phrases such as “Nutrition for Sustained Energy” and “No High Fructose Corn Syrup” suggested that these snacks were better options for health-conscious adults and active kids. Yet, the lawsuit alleged that the bars contained high levels of added sugars, which could contribute to obesity, diabetes, and other health risks.
Though Clif Bar has denied any wrongdoing, the company has agreed to a $12 million settlement to resolve the case and avoid ongoing litigation. This resolution benefits consumers and demonstrates how marketing practices are being scrutinized more than ever.
Who Qualifies for a Payout?
By Geography and Purchase Dates
- California & New York Residents: You qualify if you bought eligible Clif Bar products between April 19, 2014, and March 31, 2023.
- All Other U.S. Residents: You qualify if you bought products between March 31, 2019, and March 31, 2023.
Eligible Products
The products involved in this settlement include:
- Original Clif Bars with the phrase “Nutrition for Sustained Energy.”
- Clif Kid ZBars, especially those marketed as healthy snacks for children.
If you bought these products during the specified periods and in eligible states, you’re in luck—you have the right to file a claim.
How Much Can You Receive from the Clif Bars Settlement?
The settlement offers two payout categories: with proof of purchase and without proof of purchase.
Without Proof of Purchase
If you no longer have receipts, don’t worry—you can still qualify for a partial payout:
- Up to 30 bars: $5
- 31 to 60 bars: $10
- More than 60 bars: $15 maximum
With Proof of Purchase
If you kept receipts, packaging, email invoices, or loyalty rewards history:
- First 60 bars: $15
- Each additional bar: $0.25
- Total possible reimbursement: $50 maximum
Pro Tip: Look through your email or grocery store accounts (like Target Circle or Walmart) to find purchase records.
$12M Clif Bars Settlement File a Claim Guide
- Go to the Official Settlement Website: Head to www.barsclassaction.com. This is the only authorized portal for filing your claim. Avoid third-party sites.
- Complete the Online Claim Form: You’ll be asked to provide,
- Name, mailing address, and contact information
- Approximate number of bars purchased
- Optionally upload receipts or digital proof
- Choose how you want to get paid (PayPal, Venmo, Zelle, direct deposit, or check)
- Submit Before the Deadline: The final date to submit a claim is November 25, 2024. The earlier you file, the sooner you’ll be in the queue for reimbursement.
- Await Settlement Finalization: The court will review the settlement at a Final Approval Hearing on November 14, 2024. If the settlement is approved, payments should begin shortly after.
What Are Your Other Options?
If you don’t want to be part of the settlement:
- You can exclude yourself (opt out) by October 22, 2024. This preserves your right to file your own lawsuit against Clif Bar.
- You may also object to the settlement terms by filing a formal objection by the same date: October 22, 2024.
Instructions for opting out or objecting are available at barsclassaction.com.
Why This Settlement Is a Big Deal for Consumers
Beyond financial compensation, this case reminds us to scrutinize marketing claims on food labels. It puts pressure on companies to back their health messages with integrity and transparency.
This case also sets a precedent for accountability in the food industry. Brands are now more aware that consumers won’t blindly accept marketing without evidence, especially when it affects children’s nutrition.
For consumers, this is about more than a few dollars. It’s about understanding the true nutritional content of everyday products and using legal pathways to stand up for fairness.
Tips to Maximize Your Claim
- Search email receipts from grocery delivery services or online purchases
- Be truthful in your claim to avoid disqualification
- Use digital payment options for the fastest payout
- Set a reminder before November 25 so you don’t miss the deadline
- Double-check your payment and contact info before submitting
FAQs On $12M Clif Bars Settlement
Do I need proof of purchase?
No. You can claim up to $15 without any receipts. If you have receipts, you may be eligible for a larger payout—up to $50.
What if I bought Clif Bars occasionally but don’t remember how many?
You can estimate to the best of your ability. Be honest and reasonable.
Is this settlement legit?
Yes. This is a real court-approved settlement. Visit barsclassaction.com to see all legal documents.
How will I get paid?
Choose from PayPal, Venmo, Zelle, direct deposit, or a physical check when submitting your claim.
When will I get my money?
If approved in November 2024, payments could begin as soon as late 2024 or early 2025.
